Description

Make is a visual, no-code workflow automation platform that allows users to connect various applications, data sources, and AI models to automate business processes.

Instead of writing complex code, you can build and design automations (called "scenarios") using a drag-and-drop visual interface.

Best For

Operations and Operations Managers looking to streamline internal workflows and sync data across disjointed tools.
Growth Marketers and Sales Teams that need to automate lead routing, CRM updates, and multi-channel marketing campaigns.
Product Managers and Developers wanting to build prototypes, connect APIs rapidly, or execute custom logic (via JavaScript/Python) without rebuilding infrastructure.
AI Engineers and Innovators looking to build, orchestrate, and deploy autonomous AI agents or connect LLMs directly to business apps.
Agencies and Freelancers who build and manage automation workflows for multiple client accounts.
SMBs to Enterprises that require high-volume data transfers, complex routing, and multi-step logic at a more cost-effective scale than competitors.

Pricing Model

Subscription

G2 Rating

4.6

Pricing Period

Monthly

Has Free Plan?

Yes

Has Free Trial?

No

Starting Price

$10.59

Free Trial Days

N/A

Key Features

Visual Drag-and-Drop Workflow Builder
Support for 3,000+ App Integrations
Make AI Agents and Agentic Automation
Make MCP Server Connection
AI Content Extractor and AI Web Search
Make Code App (JavaScript and Python Execution)
Routers and Filters for Conditional Logic
Custom and System Variables
Scenario Inputs and Outputs
Real-time Execution Monitoring and Full-text Log Search
Make Grid (Automation Landscape Visibility)
Team Roles, Permissions, and Shared Templates
On-prem Agents for Secure Local Networks
Access to 300+ Make API Endpoints

Pros

Visual Drag-and-Drop Interface
Massive App Integration Library (3,000+ Apps)
Advanced Routing and Filtering Logic
Native AI and Autonomous Agent Orchestration
Granular Multi-step Automation Options
Custom Code Execution (JavaScript/Python)
Real-time Monitoring and Detailed Execution Logs
Highly Cost-Effective Compared to Alternatives
Powerful error handling

Cons

Steeper Learning Curve for Beginners
Complex Error-Handling Setups Required
Confusing Plan Transitions (Data Transfer vs. Credit Limits)
No Built-in Native Data Storage (Requires External Databases)
Limited Debugging Tools for Complex Custom Code
Occasional API Sync Latency

Reviews

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Make

Visual automation platform for powerful workflows